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Recognized in Poets & Quants’ “Best & Brightest MBAs” and “MBAs to Watch” lists as their favorite professor in 2017, 2018, 2019, 2020, 2021, and 2024
Shortlisted for BC’s “Carroll School Teaching Stars List” for MBA courses taught eight times between 2014 and 2023, every year taught
Received The Carroll School Coughlin Distinguished Teaching Award for Graduate Teaching in 2016 & delivered the commencement speech at the Graduate Commencement (elected by MBA class)
COURSES
I currently teach in the MBA, Working Professionals MBA, and Executive MBA programs at UT Austin.Competitive Strategy
MBA electiveOffered: Spring 2026, UT Austin; Spring 2012-2024, Boston College (formerly Industry and Competitive Analysis)Introduction to Strategic Management
MBA coreOffered: Fall 2014-2020, Boston CollegeOrganization Design for Executives
Executive MBA electiveOffered: Fall 2026, UT AustinStrategic Management
MBA core, Part-time MBA core, Working Professionals MBA coreOffered: Spring 2025-2027, UT Austin; Spring 2016-2024, Boston College; Summer 2009-2010, Koc University (Business Policy and Strategy in a Global Environment)Undergraduate capstoneOffered: Spring 2009-2014, Boston College (formerly Strategy and Policy)
TEACHING MATERIAL
I have developed several cases and background notes that can be used to teach various strategic management topics, such as industry analysis, repositioning, technological disruption, and two-sided markets, at the undergraduate or graduate level. These materials are available through The Case Centre, Harvard Business Publishing, or INSEAD Case Publishing.
Analysing the Macro Environment
Gimeno, J., Simonovich, D., & Sengul, M., INSEAD teaching note #04/2018-6398Garmin at the Crossroads
Sengul, M., DeBruin, P., & Gimeno, J., INSEAD case #06/2019-6356- “Popular case” – INSEAD Publishing
Garmin 2019
Sengul, M., Gimeno, J., & Wee, J. INSEAD case #06/2019-6356- "Bestseller" - Harvard Business Publishing
- “Popular case” – INSEAD Publishing
IMAX (A): The Introduction of Digital Media Re-Mastering Technology
Sengul, M., Venino, A.T., & Gimeno, J. INSEAD case #02/2014-5836IMAX (B): Ten Years with DMR
Sengul, M., Venino, A.T., & Gimeno, J. INSEAD case #02/2014-5836Metal Can and Container Industry in 2014
Sengul, M., & Lee, M. INSEAD case #01/2015-6111Strategic Analysis of the Business Environment
Gimeno, J., Simonovich, D., & Sengul, M., INSEAD teaching note #04/2018-6398- “Popular” – INSEAD Publishing
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